The WSI Web Science Team
Don Crouse, Partner
During Don’s 15 year pharmaceutical sales and marketing career he spent a good portion of his time working on product and disease state websites. Perhaps more than any other responsibility, working on website design and marketing is Don’s passion. As such, in 2008 he decided to open up an Internet marketing consultation firm as part of the Global WSI system.
WSI Web Science differentiates itself from the majority of website design firms in a very important way. While WSI Web Science develop state of the art websites, its real focus is on ensuring client websites become lead generating, customer converting machines designed to deliver a great ROI. In short WSI Web Science strives to understand its clients’ business goals and then develop an Internet marketing solution to reach those goals.
WSI Web Science core services include:
- Website design and redesign
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Social media optimization
- Traffic conversion tools
- Website copy
- Website hosting
WSI Web Science applies a scientific methodology to all of the Internet products and services it implement. Every project goes through the following process:
- Research
- Analysis
- Testing
- Measurement
The WSI Web Science methodology ensures that over time clients will continuously improve their marketing efforts. This is accomplished by focusing on what works and improving or eliminating components that are not delivering desired results. Clients also see a very transparent ROI.
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