The WSI Research Partnership Opportunity

Are You Squandering Your Internet Marketing Budget?
Are you analyzing, testing and measuring your current marketing activities?
If you aren’t, how do you know what works? How do you know what needs to be done to increase your ROI?

The WSI Research Partnership Allows You to Maximize Your Marketing ROI

The Internet is ever changing.  Because of this, we research and monitor new online developments and opportunities.  Our research goal is to continuously optimize our partners Internet marketing initiatives to drive an ever improving ROI.

Our in depth and accurate research is made possible in part thanks to our WSI Research Partnership. Extensive Internet marketing and Website design research allow us to provide you with the best possible return on your investment (ROI).

Your website has a few seconds to make an impression on your visitors!

How do you know your website is making the best impact possible?

The answer is through website design research and AB and multivariate testing. We determine the audience your website is attracting by going to great lengths to understand your visitor’s behaviour. Armed with this knowledge, we test a variety of scenarios to produce the right Internet marketing campaign for your business.

AB and multivariate testing provides you with in-depth information that allows you to understand your website’s potential. Your marketing objectives will be met through the use of our WSI Research Partnership. This is achieved through collecting real-life data and using the results to conduct detailed experiments.  Our research partnership methodology includes:

• Analyzing current strategies
• Choosing a tactic to test and creating a control version to test against
• Measuring the results of the test  to determine the best ROI

After the best tactics are identified the process is repeated to continue the process of driving the best ROI possible.

Who can take part in the WSI Research Partnership?

Any business can apply for a WSI Research Partnership. However, only about 20% of businesses are accepted into the program.  Criteria for acceptance include:

• The business must be focused on growth
• A corporate focus on using the Internet to generate leads and customers
• A commitment by all decision-makers to fully participate in the research development process
• A minimum Internet marketing budget of $1,500 per month

We invite you to send in your no-obligation application. If you qualify as a WSI Research Partner, we will contact you to discuss the process in detail.

The WSI Research Partnership is a win-win process for all involved.

To learn more about the WSI Research Partnership Program please contact your WSI Web Science consultant today to set up a virtual or face-to-face meeting! 1-866-615-5080.